In the world of B2B marketing, if you sit back and wait for the industry awards to roll in you might be waiting a while. If you want to proudly say “award winning”, you‘ll need to be proactive. So how do you go about finding the right awards for your
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In the few months prior to May 2018 these four letters – G D P and R struck fear into businesses and their marketing departments up and down the country. Shrouded in the unknown and with many marketers not wanting to delve too deep, it was a
Read more →Once primarily regarded as a B2C stomping ground, social media marketing (SMM) is increasingly important for B2B businesses to reach millions of customers across the globe. However, the largest challenge SSM faces is convincing B2B businesses that there is a place for them in the playground. Is
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